Instant Download : PRINCIPLES OF PSYCHOLOGY 1e Marc Breedlove.

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Organized around four well-established core principles, Principles of Psychology provides students with a framework to understand the science of behavior
Written in a conversational style, Principles of Psychology is organized around the following four well-established principles that serve as touchstones for the field of psychology:
The mind is a process at work in a physical machine, the brain.
We are consciously aware of only a fraction of our mental activity.
We constantly modify our behavior, beliefs, and attitudes according to what we perceive about the people around us.
Experience physically alters the structure and function of the brain.
With these four principles as a framework for the text, Principles of Psychology emphasizes that psychology is a science through discussion of relevant big-picture and proven concepts and cutting-edge research-based investigations that examine behavioral, psychological, and neuroscience experiments. By presenting data and facts from other scientific disciplines, as well as real-world vignettes and stories, Marc Breedlove teaches the reader how to think critically and scientifically about the underlying mechanisms of behavior.
In-Text Features
Researchers at Work: In every chapter, important discoveries are explained and illustrated to highlight the process of experimentation and hypothesis testing. Over the course of the book, the progression of experiments provides an increasingly sharper picture of the factors shaping behavior.
Skeptic at Large: Intended to sharpen the student's critical thinking skills, these boxes explore a widespread misconception and demonstrate how scientific research disproves it. The exploration of scientific experimentation also reinforces the Researchers at Work feature.
Vignette: A case-study to provide a human context to generate interest in the science. As material unfolds in the chapter, subtopics are related back to the graphic novel and the vignette and the chapter is closed with some resolution of the story.
The Cutting Edge: At the end of every chapter, this feature explores an exciting report of current research. Showing students these vibrant and bold experiments will emphasize that psychology research remains alive and well.
Psychology in Everyday Life: These are topics where knowledge of psychology might be applicable to everyday life, such as whether people with schizophrenia are violent, the importance of 'blind' auditions for musicians, how to stop smoking, or how conditioned taste aversion might cause you to stop eating sushi when you used to love it.